Wildlife trafficking is a lucrative form of transnational crime that is decimating populations of elephants, rhinos, and pangolins. On November 9-11, the UK Embassy, a key diplomatic partner in the effort to combat wildlife crime, hosted the “Inspire Me Festival” in Hanoi. As part of the broader event, USAID’s Saving Species project created a Wildlife Village at Hoan Kiem Lake, a popular destination in the historical center of Hanoi. This jungle-themed village was created to educate and inspire adults and children not to buy, consume, or trade illegal wildlife. Bamboo shelters had displays highlighting the work of USAID Saving Species along with over 10 local and international NGOs. While walking through the Village, Mr. Ha Cong Tuan, Deputy Minister Agriculture and Rural Development said, “I highly value the support of the United States and am looking forward to more achievements from the USAID Saving Species project.” The Wildlife Village was made from environmental friendly materials such as bamboo, wood, and paper. A life-sized bamboo elephant featured a signing board, where participants wrote commitments to not buy, consume, or trading illegal wildlife products.

So What? Consumer demand drives the illegal wildlife trade. By educating potential consumers before they start to buy, USAID aims to reduce demand for the rare and endangered species whose populations are being decimated.